First In The Series Based on the eBook, “Jay Abraham 101

An Overview of “Jay Abraham 101”

As Founder and CEO of Abraham Group, Inc. (Los Angeles, California), Jay has spent his entire career solving problems and fixing businesses. He has significantly increased the bottom lines of over 10,000 clients in more than 400 industries, and over 7,200 sub industries, worldwide. Jay has dealt with virtually every type of business. He has studied, and solved, almost every type of business question, challenge and opportunity. In 2000, Forbes listed him as one of the top five executive coaches in America. Learn more about Jay at

“Jay Abraham 101” starts with a powerful statement of the Jay Abraham philosophy: “I have a simple philosophy in life. You shouldn’t steal from yourself…. You owe it to yourself and to everyone else [who depends on your business] to get the highest and best results. You should never accept a fraction of the yield when for the same effort or less, the same people or fewer, the same time of less…. can deliver so much more to you”

This is such a great philosophy and a terrific way to look at business improvement particularly for those that intend to make 2017 their best year ever through exponential growth.

Jay concludes his 12 page eBook, “Great marketers are made, not born. It requires discipline, a precise system, and a highly strategic plan to really develop your personal marketing genius. It also requires a very different mindset than the one all your competitors use. If you want to grow your business like a weed, gain a competitive advantage, attract new customers in droves, and double and redouble your profits—then you need to open your mind to on overriding “big” idea:

“It’s a fact: My marketing methods can work true performance miracles for your business. But you will never reap their rich rewards, unless you develop a systematic process to harness, harvest and strategically implement them. But most people don’t know how to implement a strategic marketing system. Will you?” – Jay Abraham, 2002

Coming Next
Over the next several weeks I will present the key points of “Jay Abraham 101.” Together let’s co-create a strategic plan that will accelerate your progress toward achieving your Massively Transformative Purpose (MTP). The MTP concept is credited to Dr. Peter H. Diamandis, an international pioneer in the fields of innovation, incentive competitions and commercial space. He is Founder and Executive Chairman of The XPRIZE Foundation which creates and operates large $10M incentive competitions in Exploration, Life Sciences, Energy/Environment, and Education/Global Development. Peter is the author of Abundance: The Future is Better Than You Think, and in 2014 was named one of “The World’s 50 Greatest Leaders” by Fortune Magazine. Learn more about Peter àt

Action Step: Join Me On The Journey
I invite you to join me on the journey to achieve your Massively Transformative Purpose (MTP). Become a member of The Effectiveness Coach MTP Movement, an exclusive group of entrepreneurs, executives and professionals who want to optimize their capacity to achieve exponential personal and business growth. There is no charge to join. Click on the following link to learn more.
Click Here to Learn More About The Effectiveness Coach MTP Movement

About Bob Moore, CMC, and The Effectiveness Coach® Approach

Bob Moore established Effectiveness, Inc in 1975 on Peter Drucker’s timeless principles from his best-selling book, The Effective Executive (1967) and many of his 38 other books. Over the last four decades resources were added based on best-practices gleaned from Tom Peters, John Naisbitt, Warren Bennis, Jim Collins, Daniel Pink, Stephen Covey, Seth Godin, Jay Abraham, Marshall Goldsmith, Clay Christensen, Peter Diamandis, and other acknowledged thought leaders.

The Effectiveness Coach® Approach is based on principles and best-practices from Coach University (1993 graduate), the Institute of Management Consultants (elected a Certified Management Consultant in 1995), and the Behavioral Coaching Institute Master Certified Coach program (2000).

The “Tips For Transformation” blogs and book reviews at focus on practical principles that can accelerate progress toward achieving your Massively Transformative Purpose.

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